Journal2: How Teenagers Consume Media

Citation: Robson, Matthew (13 July, 2009). How teenagers consume media: The report that shook the city. Guardian, Retrieved July 18, 2009, from:
http:// www.guardian.co.uk/business/2009/july/13/teenager-media-habits-morgan-stanley

Summary

This article was written by a-15-year teenager who did a research on the new habits of teenagers consuming radio, television, internet, computers, and newspapers.
As the results have shown, most teenagers are not regular listeners of radio because with so many free online sites they have better access to whatever songs they want to listen to. Teenagers also prefer to have a copy of the song transferring it to their portable music players such as an iPod or a mobile phone. Nowadays, teenagers use a variety of free network sources to watch movies, read newspapers, and play games. Teenagers also tend to use the free web sites like Google to do their research, or YouTube to watch movies. They do not like to make purchases on the internet as most of the teenagers do not have credit cards.
As it is clear, technology has changed the traditional way of consuming media. Teenagers are looking for the cheapest and almost free manner of consuming to meet their goals. Of course, money could be a key factor in using technology as well. The more money teenagers have the better technology access they can afford.

Do adult people would like to use the technology the same as teenagers to listen to music? As a matter of fact, a number of people would like to use the music service iTunes or music CDs to listen to their music legally. They also may prefer to listen to the radio or watch music TV channels. But these ways are uncommon between teenagers because of the high price of CDs or iTunes music cards. Some teenagers download their desired music illegally from file sharing sites, or they also download songs on music streaming sites. Most Teenagers do not care about how to use technology legally.

What expectations do teenagers have from the technology? Teenagers expect to obtain any information with a touch on the screen. They also expect to have mobile phones with large capacities for music, and have portable devices that can connect to the internet. They really expect to use devices without wires.